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Why Coach with Strengths Profile?

Strengths Profile will help your clients have deeper insights as we reveal 4 areas to coach with, underpinned by a robust model of development. Supporting your clients to reflect on what they already do well will bring new appreciation to their success stories, whilst revealing their hidden talents you can encourage stretching goals. You can also ensure your coachees don’t get too burned out by limiting their learned behaviours and weaknesses. Our action advice gives you the language to enable positive results, so whether you have been coaching for years or are a newcomer, you can easily understand how to get the best from people.

Over 300,000 people have used Strengths Profile to realise their strengths, including teams from:

You can make a real difference to your clients by discovering and developing their strengths. The benefits of using Strengths Profile are:

  • Positive Results

    The Profile focuses on what we love to do,leading to a happy outcome for your clients

  • Development Path

    The Profile identifies a clear path to development that you can work on with your clients

  • Backed by Science

    The profile has been developed by psychologists and is backed by research

  • Appreciate Diversity

    The Profile brings out the uniqueness of your people

  • Great Team Results

    The Team Profile brings out the best in your teams too

  • Scalable Business

    The Profile, along with our toolkits, can be used to strengthen your entire organisation


Take your knowledge of strengths and coaching to a deeper level by becoming accredited or working with our toolkits

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Team Building

Using the Strengths Team Profile, understand the collective strengths of your teams to improve productivity and engagement.

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Leaders and Managers

Unlock the potential of your people with a strengths-based approach to development

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